I’ve been kicking around the idea to document the struggles that we went through to open our private practice for a few months now. Even though my name is on the building, I can’t really say that it’s just mine…there are several other people that have poured the hearts and souls into the place. We went through hell and back to put this office together and its been a crazy ride.
I’ve also be looking into writing a how-to guide to explain how we made our office so successful in such a short amount of time. As many of you already know, our primary advertising was a simple facebook profile. I really get the feeling that some of our facebook trade secrets would be very interesting to certain folks.
So I decided that I would write both…but in one book. The book will be called “Facebook Zen” and its going to document my crash course education in internet marketing and how we applied all of it to build “Adkins Chiropractic and Wellness” into the business that it is today.
So here’s the crazy part… We’re releasing all of the facebook secrets that built our small business…
Kind of a scary thought for me. I wanted to do something to make sure that the information didn’t get out too far. We came up with the idea to only release 1000 copies of the ebook when we release it. I feel like that kind of limits us as publishers, but at the same time….I think that’s what makes this project special for those that are a part of it.
I got my marketing education from guys like John Chow, Jeremy Shoemaker, and Frank Kern. I feel like the things I learn from internet marketers like them was priceless. I wanted to be able to give back to the online marketing community as well as teach small business people, like myself, how to do the same things I did (market on facebook for next to free) and build an insanely successful “brick and mortar” business.
We’ll be releasing “Facebook Zen” around May 2010 and will be giving away free tips and tricks to our email subscribers in the meantime (you can sign-up for the free info here).
It’s my story of failure and success…bottom to top…. no holds barred…mixed in with a weath of facebook marketing trickery.
I’m extremely excited about this book and I hope you enjoy it when we’re done.
I’ll keep you posted!